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We Give Work

With the ‘WE GIVE WORK’ campaign, Young Capital focuses on young people. Together with HERC the Agency and talented young creators, we made a fast paced commercial that breathes youth culture, creating jobs for the next generation to come.

Creative Director: Emilio de Haan (HERC)
Director(s): Safi Graauw / Emilio de Haan (HERC)
Cinematography: Noël Schoolderman

Rocker's Revenge

For SS ’19, K-Swiss worked with creative agencies from around the world. By utilising Caribbean heritage and culture, an aesthetic twist was added in the CAVEMEN visual iteration voor SS19′ and the K-Swiss x Footlocker EU Campaign.

Creative Director: Safi Graauw
Director: Safi Graauw
Cinematography: Safi Graauw
Photography: Omar Rosalina

Rocker's Revenge: Stills

Iris van Herpen

Iris van Herpen’s ‘Hypnosis’ collection is a hypnotic visualisation of nature’s tapestry. Through our process film, we visualised the symbiotic cycles of our biosphere that interweave the air, land, and oceans.

Directors: Safi Graauw & Robbert Doelwijt Jr. 
Cinematography: Safi Graauw & Robbert Doelwijt Jr. 

The New Originals

A beautiful fusion of musical force Amartey and The New Originals.The singer and brand teamed up to create a T-shirt for the Ghanaian creative community

Directors: Safi Graauw & Robbert Doelwijt Jr. 
Cinematography: Safi Graauw & Robbert Doelwijt Jr. 

Friendship

The Nubikk  brand emphasises and embraces friendship and diversity. The heart of this campaign film is based on the role of friendship in our pursuit of succes.

Concept: Safi Graauw
Director: Safi Graauw
Cinematography: Safi Graauw